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04
Creating a Balanced Co-Existence with
the Environment on a Global Scale
learn more at www.panasonic.net/eco
Eco Ideas
Panasonic has more than 320,000 employees and boasts operations in almost every country
on the planet. Taking this into account, Panasonic is a global company in every sense of
the word and, as a major manufacturer, it takes its environmental and corporate citizenship
responsibilities seriously. Recognising its obligation to nurture and protect the environment
on a global scale, the Panasonic management have added stringent ecological goals to its
GP3 three-year business plan. In parallel with steady growth and profitability, Panasonic
businesses will also be measured on the extent to which they are able to reduce the impact
on the environment due to operations and its products.
ENERGY EFFICIENT PRODUCTS
Additionally, Panasonic aims to deliver greener products. This
entails not only using sustainable materials or building recyclability
into the product design – but also ensuring that the products
effi ciently conserve energy. Panasonic aims to increase the number
of products with top-level, energy-effi cient performance whilst
phasing out products with low energy effi ciency.
PANASONIC ECO IDEAS DECLARATION
In addition to adding major environmental metrics to the GP3
business plan, Mr Fumio Ohtsubo, President of Matsushita Electric
Industrial, recently announced the Panasonic Eco Ideas declaration
comprising three pledges:
1. We will produce energy efficient products
2. We will reduce CO
2
emissions across all our manufacturing sites
3. We will encourage the rollout of environmental activities worldwide
So what do these pledges mean in practice?
004_005_editorial_eco.indd 1 22/9/08 09:20:49