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TiVo Privacy Policy
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broadcasters, consumer and market research companies and other
organizations.
3.2 Manufacturing and Service Provider Partners. In certain
instances we will disclose to our hardware manufacturing partners
and service provider partners (for example DIRECTV) the Account
Information of users who have a DVR made by that manufacturing
partner or receive a service from that service provider partner.
However, TiVo contractually binds our manufacturing and service
provider partners to comply with the provisions of this Privacy
Policy. Our manufacturing and service provider partners are legally
liable for misuse of User Information.
3.3 Contractors and Third Party Service Providers. We use
contractors to help with some of our operations. Some of these
contractors will have access to our databases of User Information on
a temporary basis for specific tasks. TiVo also uses third parties to
help with certain aspects of its operations, which may require
disclosure of your User Information to them. For example, TiVo may
use a third party to communicate with you (via telephone, e-mail, or
letter) about your TiVo service or upcoming features or services, to
mail rebate checks, to generate demographic profiles based on User
Information of current TiVo service users, and to perform other work
that we may need to outsource. If you are a TiVo Plus service user,
TiVo may additionally use a third party to process and collect
payment for your TiVo Plus service via your credit card. TiVo
contractually binds these contractors and third parties to use your
User Information only as necessary to perform the services they are
asked to perform. Such contractors and third parties are legally liable
for misuse of User Information.
3.4 The “Corporate Family.” Although TiVo currently does not have
a parent company, any subsidiaries (other than TiVo International,
Inc. and TiVo UK Ltd., which provides TiVo service in the United
Kingdom), joint ventures, or other companies under a common
control (collectively, “affiliates”), it may in the future. TiVo may
share some or all of your User Information with these affiliates, in
which case TiVo will require its affiliates to honor this Privacy
Policy. If another company acquires TiVo, or acquires assets of TiVo
that comprise or include your User Information, that company will
possess the User Information collected by TiVo and it will assume
the rights and obligations regarding your User Information as
described in this Privacy Policy.
3.5 Commerce Partners. When you elect to participate in a special
offer or engage in a transaction with TiVo or a third party advertiser
or promoter, TiVo will collect and disclose your Commerce
Information to the commerce partner sponsoring and/or fulfilling the
promotion. In addition to fulfilling your request, that commerce
partner may also use your Commerce Information to send you other
information in which you might be interested consistent with its own
privacy policies. This information is disclosed only upon your
affirmative response to an offer.
NOTE: Depending on your level of
TiVo service and the model of your TiVo DVR, such features may
not be available to you.
3.6 Factors Beyond Our Control. Your privacy is very important to
us. Due to factors beyond our control, however, we cannot fully
ensure that your User Information will not be disclosed to third
parties. For example, we may be legally obligated to disclose User
Information to local, state or federal governmental agencies or third
parties under certain circumstances (including in response to a
subpoena), or third parties may circumvent our security measures to
unlawfully intercept or access your User Information.
4 Your Choices Regarding User Information
4.1 Limits on TiVo’s Collection, Use, and Disclosure of User
Information.
The default privacy preferences, to which you hereby
consent, do not allow TiVo to collect Personally Identifiable
Viewing Information, but do allow TiVo to collect, use, and disclose
Anonymous Viewing Information and Diagnostic Information logs,